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Once upon a time — October 2024 — I was 3 months into YouTube, and tracking my progress in a Google Sheet toward the elusive goal of getting monetized on YouTube. The rate I was gaining subscribers and watch-time meant I had a looong road ahead. At the exact moment I took this screenshot, the math said it'd take me another 93 weeks of posting twice a week — 172 more videos — just to hit 4,000 watch-time hours. 93 weeks is nearly 2 years! And because Watch-Time Hours on YouTube fall off on a rolling 12-month basis, this meant, realistically... I was NEVER going to get there. 😞 But I knew something back then that most new creators shrug off... Progress on YouTube is NOT linear. And guess what... those 93 weeks... Well, that's less than 2 months away from right now. And my channel is nearing 100k watch-time hours over the last rolling 12 months. I picked up 4,000 in the last 7 days alone. I'm not telling you this to boast. I'm telling you because in the moment, everything feels impossible. Subscriber goals, money goals, all of it. It's only on the long horizon that things start to make sense. And it's only with regular, consistent, boring effort that things compound. So if you're feeling stuck right now, that's okay. I was stuck too. Until I wasn't. And the only way to get unstuck, at any stage, is to wiggle around until things start to move. So keep posting. Keep your head up. Keep the 2–3 year horizon in view. Never quit, and keep wiggling. And if you want to see what newbie Ty videos looked like back then, have a watch. (yes I'm a little embarrassed) Talk soon, P.S. Whenever you're ready, here's 3 ways I can help you go further, faster on YouTube
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I'm a coach, youtuber, and entrepreneur who loves to talk about content creation. Subscribe to my newsletter.
He got monetized in 1 month, in just 9 videos. That's probably the quickest I've seen anyone get monetized. His name is Tristen. He'll make more in 2 days from AdSense than I'll do this entire month. And I couldn't be happier for him. You might be asking... Is he some kind of YouTube savant? No Does he at least know what he's doing? He'll say no, but more-so than most. Does he make great videos? Actually yes, he's wonderful on camera, knows his subject and edits like a pro. But there's a lot...
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